Trident FIn301 module 1 case and SLP

Module 1 – Case
The Role of the
Financial Manager
Assignment Overview
Due to the increasingly complex nature of
corporate finance, more and more corporations are tapping their chief financial
officer to become their chief executive officer. The CFO brings substantial
financial expertise to the position of CEO. However, there may be other reasons
why the CFO is not necessarily the best person to become the CEO.
Please note that the CFO must have an external
orientation: After all, the company is owned by its shareholders and if the
company is to operate so as to raise the value of the shares it must consider
not only the internal structure of the organization, its products, competitors
etc., but it must consider the interaction between what the company ‘does’, and
the way the ‘market’ evaluates its performance. It is the combination of the
two that plays a role in affecting the market price of the shares and
shareholders value. The individuals who must have an eye on this are usually
the CEO and the CFO.
Please read the articles below, which are both
available in Proquest. You need to click ‘ADDIONAL LIBRARY RESOURCES’ under the
title of Online Library in the TLC Portal in order to access the links.
How a CFO can graduate to″>
Corporate Finance; London; Jun 1999; Janine Brewis
Abstract: Positions of power within corporates are
highly sought after, and today’s chief financial officers and finance directors
are increasingly becoming aware that they now have a realistic opportunity of
becoming CEO. Part of the reason for the trend towards recruiting CFOs who can
behave as strategic partners is that the investor community looks much more
critically at the business performance and management strengths and weaknesses
of corporates. This strategic positioning gives them an opportunity to buff up their
image, and make themselves seen as a more credible candidate to take over the
CEO role.
Do CFOs Really Make Good CEOs
Institutional Investor; New York; Aug 1989;
Picker, Ida
Abstract: With the proliferation of corporate
takeovers, leveraged buyouts, and restructuring in the US, it would seem that
chief financial officers (CFO) hold the keys to executive wisdom. Recruiters
report a growing trend of grooming CFOs for chief executive officer (CEO)
positions, with some estimating that nearly 25% of top corporate leaders are
former CFOs. Analysts, academics, and headhunters agree that the ideal CEO
communicates well, is adept at managing managers, understands the company’s
product and operations, and provides a consistent vision. A recent survey by
Management Practices Quarterly reveals that, of 83 new CEOs appointed in 1988,
more than 18% came from operations-production backgrounds, some 23% had
technical training, while only 14.4% had a financial background. D. Wayne
Calloway, who became CEO of PepsiCo in May 1986, was formerly the company’s CFO
and is probably the best example of the valuable experience CFOs can bring to
the CEO position.
Assignment Expectations
Read the two articles above, look for newer
articles on the subject by browsing the web and then write a two-page paper
answering the following question:
Do you think finance departments are the best
place to train future CEOs? Provide two actual examples of CFOs of
publicly-traded companies who became CEOs of publicly-traded companies within
the past 5 years. Do these individuals have the CPA and/or CFA designations?
Include a discussion of both the pros and cons
of hiring a CFO to be CEO. Try to cite at least three articles in your paper in
support of your arguments in favor of and against hiring a CFO to be a CEO.
Remember to include a reference list and to refer to the articles you use in
the body of your paper.”>

Module 1 – SLP
The Role of the Financial Manager
For this assignment, go to the Yahoo Stock
Screener and use this page to find a publicly traded company that you find
interesting and would like to study for this class. The company should not be a
bank or a financial institution of any kind including insurance companies.
SLP Assignment Expectations
Write a two to three page paper discussing
what you find interesting about this company, and whether or not you think this
company will have a successful future. Get to the company’s web site, into the
“investors relations” section and provide some financial highlights
of your company for the past year. Indicate which stock exchange the company is
listed on and what was the past 12 month rate of return (% gain or loss) to
investors who bought shares of this company a year ago and sold the shares
yesterday. This rate of return is called the one-year Holding Period Return, or
HPR. Also state what is the most recent price of the shares on the company?

In addition discuss briefly some
information about the top management team including the CEO and CFO. If there
are any issues involved with the company that relate to the issues discussed in
the case assignment, mention them briefly as well.



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