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Complete 1 page APA formatted article: Market Size and Future Demands. The fact that Superdry only uses the Internet to advertise means that they are designing mostly for the younger generation. the old and the very young are neglected. Therefore, they should focus on introducing deigns for the older population, and even for the very young, in order to expand their clientele and to cater to a broader demographic. This would not only strengthen its market position but would also increase the revenues.

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