BUSI 690 GROUP CASE STUDY 1 ASSIGNMENT

Group Case Study
1 Instructions
Complete a case study of ABC Corporation (your instructor
will assign the specific company for the case study at the beginning of Module/Week
3) in the case section of the text (e.g. Case Number 1).
A formal, in-depth case study analysis requires you to
utilize the entire strategic management process. Assume your group is a
consulting team asked by the ABC Corporation to analyze its external/internal
environment and make strategic recommendations. You must include exhibits to
support your analysis and recommendations.
The case study must include these components:
10–12
pages of text plus the exhibitsCover
page (must include the company name, your group name, a list of the active team
members and the date of submission, and a references page; the document must
follow current APA guidelines)Matrices,
which must be exhibits/attachments in the appendix and not part of the body of
the analysis (The Strategy Club has excellent templates/examples for exhibits
and matrices:.com/free-student-template/”>http://strategyclub.com/free-student-template/)
Case study deliverables (text must follow this order with
APA level headings for each component):
Executive SummaryExisting mission, objectives, and
strategiesA new mission statement (include the
number of the component in parenthesis before addressing that component)
Great mission statements address these nine components:
Customers:
Who are the firm’s customers?Products
or services: What are the firm’s major products or services?Markets:
Geographically, where does the firm compete?Technology:
Is the firm technologically current?Concern
for survival, growth, and profitability: Is the firm committed to growth and
financial soundness?Philosophy:
What are the basic beliefs, values, aspirations, and ethical priorities of the
firm?Self-concept:
What is the firm’s distinctive competence or major competitive advantage?Concern
for public image: Is the firm responsive to social, community, and
environmental concerns?Concern
for employees: Are employees a valuable asset of the firm?
Analysis of the firm’s existing
business model

SWOT Analysis (comes from
researching the firm, industry, and competitors)
It is important to know the difference between causes and effects in the SWOT
analysis. Causes are important, not effects. Once the SWOT Analysis is created,
each group needs to construct the SWOT Bivariate Strategy Matrix.
Deliverables for this section include:SWOT AnalysisInternal Factor Evaluation (IFE)
MatrixExternal Factor Evaluation (EFE)
MatrixSWOT Bivariate Strategy MatrixBCG Matrix (follow the Strategy
Club’s template, not the textbook’s format)Competitive forces, Competitive
Profile Matrix (CPM), and competitor’s ratios
Deliverables for this section include:Competitive forces analysisCPM and analysisCompetitor’s ratios and analyisCurrent and historical Financial Statements
(Income Statement (I/S), Balance Sheet (B/S) and Statement of Cash Flows) from
the three most current years for the firm
The financial statements must include changes (deltas) between years.Ratios from the most current and
available three years with deltas
and analysisAlternative
strategies (giving advantages and alternatives for each)Pro-Forma
Financial Statements (I/S, B/S and Statement of Cash Flows) with deltas out
three years and analysis
Each year must have two columns: one with your strategy and one without your
strategy.Include Pro-Forma ratios for the first
year out with deltas contrasting from the most current year’s ratios.Net
Present Value analysis of proposed strategy’s new cash flow and EPS/EBIT
analysis
NOTE: To construct the first cash flow (cf1) at the very minimum,
the new revenue from your strategy(s) must be discounted back to the present
value by calculating EBIT and that figure will be your cfn for each
year. cf0 (initial cost of your strategy), cf1
(discounted cash flow first year), r (opportunity cost of capital, the rate of
the next best alternative use of cash/debt/equity resources).Specific recommended strategy and
long term objectives
Explain why you chose the strategy, and discuss how much the strategy will cost
to implement and how much new revenue your strategy will create. Include your
action timetable agenda for accomplishing your strategy.Proposed new business model
Have your group leader place the results of the case study
analysis in a single document and post it to the Group Case Study 1 forum on
your Group Discussion Board. Late assignments will not be accepted.
Submit this assignment by 11:59 pm (ET) on Sunday of Module/Week
4.

 

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