apu mktg600 week 3 and week 4 discussions latest 2015 november

week 3Respond to the following question:Are brand extensions an important brand-growth strategy or can they endanger brands?ADVICE: Defend your answer by providing appropriate resource and research data. Don’t just state your opinion, but back it up through credible sources such as our text or other publications and expert opinion. Make sure you use the APA style of sourcing and citations both inside your written text and after in a Reference section.week 4Respond to the following question:Do you believe that prices should reflect the value that consumers are willing to pay or should prices primarily reflect the cost involved in making a product or service. Defend your answer.ADVICE: Defend your answer by providing appropriate resource and research data. Don’t just state your opinion, but back it up through credible sources such as our text or other publications and expert opinion. Make sure you use the APA style of sourcing and citations both inside your written text and after in a Reference section.

 

 

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